A Fujitsu General of Brazil, a Japanese multinational air conditioning company, through its air conditioning line, called Fujitsu Airstage, displays its line of air conditioning systems that offer the Brazilian market a solution that combines practicality, performance and innovation. 1k6c5n
One of the latest models is the system multi split, capable of serving up to six environments
different using only one external unit (condenser). It stands out as a smart alternative for residential and commercial projects that require thermal comfort without compromising physical space or energy efficiency.
History in Brazil p2b2x
Fujitsu General was founded in 1936 in Japan and is part of the Fujitsu Group, one of the world's largest electronic engineering companies. After 24 years in the market, Fujitsu began
mass production of its first air conditioner. Since then, the company has developed room cooling systems that are recognized worldwide for their quality and innovative design.
In Brazil for 45 years, headquartered in São Paulo, Fujitsu General do Brasil was a pioneer in the country in
offer the technology power inverter – designed for those seeking air conditioning with lower energy consumption, whether in corporate or residential spaces. The company is environmentally friendly and aims to use resources to build customer loyalty, from distributors to installers and end consumers. With the mission “Living together for our future”, Fujitsu General do Brasil links the organization's philosophy and values to technological innovations with sustainability purposes to offer a better future to the next generations.
Fujitsu Airstage's training center prepares professionals to handle the company's equipment. (Image: Showmetech)
Another highlight of Fujitsu General do Brasil was the reopening of the technical training center in 2024, on Avenida Paulista, in São Paulo. The 210 square meter space houses a showroom, reception and training rooms, reinforcing the company's commitment to training specialized professionals and developing the sector in the country.
Technologies and quality standards 692g5k
One of the company's most recent milestones was the launch of the global Airstage product brand, featuring highly energy-efficient equipment that uses R-32 gas, minimizing environmental impact. It has a low global warming potential (GWP) and zero ozone depletion impact (ODP).
In this context, a study by Instituto Escolhas indicates that, by 2035, Brazil could save $ 68,5 billion in energy and avoid the emission of 6,7 million tons of CO2 equivalent, if it adopts stricter energy efficiency standards and encourages the production of more sustainable equipment.
Fujitsu invests in products that have a lower impact on customers' pockets and the environment. (Image: Showmetech)
Fujitsu General seeks to contribute to this advancement through efficient technological solutions and through this works with sustainable management, seen under the three global pillars of Fujitsu General: Coexistence and Harmony with the Planet; Contribution to Society and Empathy with employees. “Fujitsu, both in Brazil and worldwide, is committed to contributing to a sustainable society, improving and innovating the living environment on Earth, not just through air conditioning”, it stands out Tsutomu Kunishima, CEO of Fujitsu General do Brasil.
Tsutomo Kunishima, CEO of Fujitsu General do Brasil (Image: Showmetech)
“Fujitsu, both in Brazil and worldwide, is committed to contributing to a sustainable society, improving and innovating the living environment on Earth, not just through air conditioning.”
This performance also reflects Fujitsu General's global philosophy, which sees air conditioning not just as a product, but as a means of promoting well-being, quality of life and balance with the environment.
The brand’s purpose is to create “life conditioners” – a vision that expands the role of air conditioning in cities and people’s routines, going beyond thermal comfort and acting as an ally for health and sustainability. As the company’s institutional mission states: “Living Together for our Future. What we and continue to protect is the comfort of our
loved ones, family and a sustainable lifestyle of well-being, which promotes the health of cities and regions.”
How to calculate the air conditioning power for the room 6s6i6h
A air conditioning power calculator offered by Fujitsu's e-commerce is a practical and intuitive tool that helps consumers determine the ideal capacity of the equipment for the desired environment. By entering information such as the size of the room, the number of people circulating in the area, sunlight incidence and the number of electronic devices in use, the system estimates the required power in BTUs. This prevents both undersizing and oversizing the air conditioner, ensuring adequate thermal comfort and energy efficiency. The tool is especially useful for those looking to purchase a product that is compatible with their real needs without relying exclusively on external technical guidance.
The BTU Calculator is a very useful tool to help customers choose the most suitable Fujitsu air conditioner. (Image: Reproduction/Fujitsu)
Post-installation checklist 6f349
Additionally, the Fujitsu website provides a complete installation checklist, which guides consumers and installers on the procedures and care required to ensure the equipment’s performance and durability. This checklist includes items such as assessing the site’s structure, adequate electrical availability, correct positioning of the indoor and outdoor units, and checking seals and drains. With this service, Fujitsu reinforces its commitment to quality and customer satisfaction, helping to avoid future problems resulting from incorrect installation. Both features — calculator and checklist — add value to the online shopping experience, promoting safer and better-informed decisions.
Brazilian e-commerce: the brand's first online store in the world 4a4w11
Currently, Fujitsu General already produces 100% of the Essential line in the country, while the Airstage line continues to be imported. In 2024, the company launched the group's first e-commerce and the country was chosen to start this business model. The e-commerce allows customers to purchase the brand's products directly, through distributors that are part of the channel, ensuring not only the originality of the equipment, but also the of specialized installation consultancy, providing a purchasing journey for the customer to make the best choice of equipment.
The online shopping service also features a series of technological innovations that help consumers with their purchasing decisions. Highlights include the BTU calculator, which is essential for determining the power needed to efficiently air-condition environments. In addition,
The website will offer an installation checklist, which guides the customer through the steps necessary to ensure a perfect installation.
“The launch of e-commerce represents a significant step for the company worldwide. We had Brazil launching this new and important project with the purpose of strengthening the connection with the consumer and offering solutions in a more practical, accessible way, aligned with their needs.”, Said Raymond Ribeiro, commercial director of Fujitsu General do Brasil.
Raimundo Ribeiro, commercial director of Fujitsu General do Brasil. (Image: Reproduction/Fujitsu)
“The launch of e-commerce represents a significant step for the company worldwide. We had Brazil launching this new and important project with the purpose of strengthening the connection with the consumer and offering solutions in a more practical, accessible way, aligned with their needs.”
“Innovation is in our DNA. We were pioneers in bringing products equipped with inverter technology to Brazil in 2005, which improves energy efficiency and reduces electricity consumption. We are also investing in the use of R-32 refrigerant gas, which has a lower environmental impact.”, adds the company's commercial director.
Fujitsu Airstage Lines 6q6yo
High Wall z5ev
The High Wall model is ideal for residential and commercial environments that require energy efficiency and thermal comfort. (Image: Reproduction/Fujitsu)
The Fujitsu Airstage High Wall model is ideal for residential and commercial environments that require energy efficiency and thermal comfort. Installed at the top of the wall, this model offers uniform air distribution, low noise levels and a discreet design that easily integrates with the room's decor. It features advanced energy-saving technologies, such as inverter control and presence sensors, as well as filters that improve air quality.
Increasingly common in residential and commercial buildings, the limitation of technical areas for the installation of air conditioning equipment poses challenges to architectural projects. With Fujitsu's Multi system, it is possible to overcome this limitation and maintain the aesthetic and functional standard of the environments. “The big advantage is being able to air-condition multiple environments with just one external unit. It is a compact solution, without sacrificing performance”, says the mechanical engineer Gabriel Vidigal Pintiokina.
The Multi Split model has a single condensing unit, making installation simpler. (Image: Reproduction/Fujitsu)
The condenser, also called the external unit, is the component of the system responsible for exchanging heat with the external environment, expelling the hot air taken from the internal environments. It works together with the evaporators (internal units), ensuring the refrigeration cycle. In the case of the Multi Split system, this process is centralized in a single condenser, which makes the installation quieter, more economical and functional.
The Cassette model is designed for recessed ceiling installation, ideal for large commercial environments. (Image: Reproduction/Fujitsu)
The Cassette model is designed for recessed ceiling installation, ideal for large commercial environments, meeting rooms and offices with ceilings. It provides 360-degree air distribution, ensuring uniform air conditioning throughout the space. With an elegant and discreet design, this model from the Airstage line combines efficiency, comfort and aesthetics, in addition to offering intelligent control and programming features.
The ceiling model is recommended for large environments that require high cooling or heating capacity. (Image: Reproduction/Fujitsu)
The Fujitsu Airstage Ceiling air conditioner is suitable for large environments that require high cooling or heating capacity. It is installed directly on the ceiling, freeing up space on the walls and floor. This model has a large air flow range, ideal for environments such as restaurants, stores and salons, offering robust performance, stable operation and high durability, even under intensive use conditions.
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